April 4, 2020

Google Advice For Small Businesses In Times of Coronavirus

In the midst of the ongoing health crisis, while our dear nurses, doctors, and others battling the virus to keep balance in our community, all businesses had been affected. It is a domino effect, everyone is suffering, from the most average individual up to the largest corporations of the world. And even if the effect varies in every industry, the bottom line is that everyone is surviving the pandemic.

In business, the most affected are small to medium businesses whose businesses are forced to close to control the spread of the virus. Regular employees have stopped working and therefore there is no income for everyone.

Online Businesses Are Affected Too

Online businesses catering to various services are likewise affected. While business operations seem normal, customers have dwindled significantly which is true to businesses catering to local SEO services whose customers are mostly physical stores, offices, and clinics. As the lockdown had been imposed everywhere, local businesses are also forced to shut down.

Google My Business Listing Advice

Google is also concerned about the ongoing virus outbreak. There is just too little to do really but still they have offered an advice on what affected businesses can do with their GMB (Google My Business) listings.

To help clients, business owners impacted by COVID-19 ought to bring up to date their GMB profile with more appropriate info.

Google has released a recent GMB help page offering additional suggestions, including:

  • Modify your business hours: Businesses should update their hours of operation – when is it close and open.
  • Business description should be updated: Make clear if your company is impacted by the virus. On top of that, you may share details about any sort of extra safety measures your company is currently taking.
  • Create a post: Talk about thorough and regular updates regarding what’s taking place with the organization by using Google Posts.
  • Revise contact details: Make certain your contact number is correct to ensure that clients can connect with you.

These are generally applications that have been before accessible to small businesses, so you will find no new product features being applied. The search engine, Google is merely informing firms means to best employ GMB in these times of health crisis.

Most likely certain highlights linked to COVID-19 are going to be applied later on, nonetheless, this really is what is available right now.

Government Aid Available For Small to Medium Businesses

Depending on your location, there are a number of government programs that extend help to businesses severely impacted by the virus. Most of these programs are available in the form of loans with more flexible terms so that businesses can cope up with the ongoing crisis.

While not only businesses are suffering, many households are also suffering due to no income at all. There are also government aids in the form of cash and goods. While funds and supply may not last to cover all families affected, all governments around the world are hoping for the best, still hopeful that a vaccine may be formulated soon before everything is depleted.

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